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Title: A Comparative Performance Appraisal of Bajaj Finance Ltd. and Tata Capital Financial Services Ltd.

Abstract: Non-Banking Financial Companies (NBFCs) play a crucial role in the Indian financial system by complementing banks in providing credit, promoting financial inclusion, and offering specialised financial services. The present study aims to evaluate the performance of selected NBFCs in India using key financial indicators. This research analyses profitability, liquidity, solvency, and efficiency ratios to assess the overall financial health of these organisations. Secondary data has been collected from annual reports and published financial statements of the selected NBFCs for a specific period. The findings reveal performance variations among NBFCs, highlighting strengths, weaknesses, and areas for improvement. This study conducts a comparative performance appraisal of two major Non-Banking Financial Companies operating in the National Capital Region (NCR) of India: Bajaj Finance Ltd. (Gurgaon) and Tata Capital Financial Services Ltd. (Noida). Using key financial metrics such as Assets Under Management (AUM), profitability ratios (Return on Assets - ROA, Return on Equity - ROE), net interest margin (NIM), asset quality (non-performing assets - NPAs), and capital adequacy, this paper evaluates the financial health, operational efficiency, and performance dynamics of both NBFCs. The findings highlight significant differences arising from their business strategies, asset quality, and scale of operations, providing actionable insights for investors, regulators, and stakeholders.

By Firoj Ahmed, Arvind Kumar Yadav
In Volume: 14,Issue: 2
Title: Attitudinal and Contextual Barriers to Green Product Adoption among Educators and Administration: A Case Study of Educational Institutions in Meerut

Abstract: This study investigates the perceived barriers hindering the adoption of green products within the educational ecosystem of Meerut, India, specifically adopting an institutional perspective. Recognizing educational institutions as crucial agents for promoting sustainability, the research aims to identify the structural, procedural, and normative impediments faced by schools, colleges, and universities in transitioning towards environmentally preferable goods and services. Utilizing a qualitative approach, data was gathered from secondary sources, through online mode and focus group discussions with key institutional stakeholders, including administrators, and faculty members in Meerut. The analysis reveals a complex interplay of perceived barriers operating at multiple institutional levels. Key impediments identified include: 1) Economic Constraints: Predominant concerns regarding the higher initial costs, green products and stringent, inflexible budgetary allocations; 2) Structural & Procedural Hurdles: Lack of clear institutional green procurement policies, cumbersome bureaucratic approval processes, and limited access to reliable suppliers/vendors offering certified green alternatives; 3) Behavioral & Awareness Factors: Insufficient institutional commitment and leadership prioritization, resistance to changing established procurement habits, and a lack of awareness or training among institution stakeholders regarding the benefits and availability of green options. The findings emphasize that overcoming these barriers requires targeted intervention sat the institutional level, including the formulation of supportive green procurement policies, dedicated budgetary provisions, streamlined processes, capacity building, and fostering a stronger organizational culture of sustainability.

By S.K.S. Yadav, Avika Baliyan
In Volume: 14,Issue: 2
Title: Comparative Analysis of Risk Management Strategies for Non-Performing Assets: A Case Study of SBI and ICICI Bank in India

Abstract: This study examines the differential approach to risk management strategies concerning Non-Performing Assets (NPA) within India's two foremost banks – the Indian Public Sector Bank, State Bank of India (SBI) and the Indian Private Sector Bank, ICICI Bank. While comparing the two banks, using a mixed-method approach, the research combines quantitative analysis of trends in financial indicators (Gross and Net NPA ratios, Provision Coverage Ratio and Return on Assets) and a qualitative analysis of credit appraisal and monitoring and recovery frameworks. Data from 2010-2025 were taken from RBI publications, annual reports and credible academic studies, so there was authenticity and reliability of data. Findings show that SBI's recovery centered reforms such as better provisioning (PCR increase from 70.88% to 75%), restructuring under Insolvency and Bankruptcy Code (IBC) and improved post-sanction monitoring have led to a reduction in Gross NPAs by 47% and significant improvement in profitability (ROA increased from 0.48% to 1.1%). On the other hand , ICICI Bank's proactive and technology-driven risk model, with AI-driven early warning systems, digitised credit scoring and stringent underwriting, regularly maintained low NPAs (down from 3.05% to 1.67%) and enhanced profitability (ROA doubling to 2.0%). Correlation study reports we see that there is a very strong inverse relationship between NPAs, provisioning, Net NPA ratio and profitability (r approx –0.9) which means as NPAs and provisioning go up Net NPA ratio and profitability goes down. This is proof that what we put in place for credit assessment, early identification and recovery does in fact directly improve banks’ performance. We found out that what made SBI successful was its recovery and restructurizing which made ICICI’s success was in prevention and technology based monitoring. Also brought to light is the fact that what is key in the Indian banking system is the integration between AI, data analysis and good governance which banks use in risk management and in the end in the maintenance of asset quality in a sustainable way.

By Achintya Kumar Gupta, Narendra Pal Singh
In Volume: 14,Issue: 2
Title: Impact of Global Economic Uncertainty on the Financial Performance of the National Stock Exchange (NSE): A Study from 2021–2025

Abstract: The National Stock Exchange (NSE) of India plays a crucial role in trading stocks, derivatives, and debt instruments. Between 2021 and 2025, global economic uncertainty, driven by pandemic effects, fluctuating interest rates, geopolitical conflicts, and shifts in capital movements, significantly impacted financial markets, including the NSE. This research investigates how challenges like post-pandemic recovery, changes in foreign investment, and tightening monetary policies affected the NSE’s income and trading activity. By analysing secondary data from financial statements and economic reports, the study evaluates trends in revenue, net profits, and trading volumes. Increased global uncertainty led to market volatility and corrections in equity indices. Despite these challenges, the NSE's robust domestic investor base and diversified revenue helped mitigate adverse effects. The findings highlight the importance of adaptive risk management and regulatory consistency in maintaining financial performance during global instability.

By Arvind Kumar Yadav, Shamshad Khan
In Volume: 14,Issue: 2
Title: Digital Payment Adoption and Its Influence on Consumer Behaviour: Evidence from Meerut District

Abstract: Digital evolution of payment services has been a crucial and evolving trend that has been witnessed in the Indian financial market. Technological advancement, government support, and a rise in smartphone devices have encouraged people to opt for more digital means of transferring money and changing the structure of financial and money markets. This paper attempts to provide an empirical analysis of how consumer behavior is shaped by the evolving nature of digital payment services, especially in Meerut districts of Meerut, a Tier-2 city that constitutes a mix of both urban and semi-urban class consumer crowd. This paper attempts to provide an empirical analysis of how consumer behavior is shaped through a structured questionnaire covering a sample size of 100 people and employed statistical methods for hypothesis testing and analysis. Findings show that demographic characteristics are not a significant factor in changes in consumer expenditure behavior and shape and are shaped by aspects such as trust, ease of convenience, and perceived usefulness of services. Additionally, it was found that ease of services of digital payment further contributes to an improvement in consumer satisfaction levels.

By S.K.S. Yadav, Samreen Khan
In Volume: 14,Issue: 2
Title: Impact Assessment of Rural Credit Mechanisms on Agricultural Growth and Livelihood Improvement

Abstract: Rural credit plays a crucial role in promoting agricultural growth and improving the livelihoods of rural households in developing economies, particularly in India. This research paper evaluates the impact of various rural credit mechanisms, including institutional finance, cooperative credit, microfinance, and government-sponsored schemes, on agricultural productivity and livelihood enhancement. Using secondary data from national surveys, published research, and policy documents, the study highlights how access to affordable and timely credit facilitates technological adoption, crop diversification, employment generation, income growth, and poverty reduction. The findings indicate that institutional credit significantly contributes to agricultural productivity and livelihood security. However, challenges such as regional imbalances, procedural complexities, and rising indebtedness remain. The study concludes with policy recommendations to strengthen rural credit delivery systems and ensure sustainable and inclusive rural development.

By Imran Ahmed, Arvind Kumar Yadav
In Volume: 14,Issue: 2

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