Society for Global
Studies and Research

Chief Editor

Dr. S.K.S. Yadav
Department of Commerce
Meerut College, Meerut
U.P. (India)


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List of Volumes/Issues

International Journal of Trade and Commerce-IIARTC, Volume: 8(), Issue: 2()

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1.Investment Decision of Individual Investors in Delhi NCR

Author: Aarzoo Sharma,(Pages:341-347)


Individuals risk perception based on demographic factor such as gender, age, investment portfolio etc. Retail investor typically trade in much smaller accounts than institutional investors such as mutual funds, pensions etc. This paper makes a study of risk perception in investment decisions of individual investors especially in Delhi NCR.
Keywords:Investment portfolio, Risk and return management, investment pattern

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