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Title: Gender Dimension and Safety Issue of Female Workforce of the Garment Industries in Bangladesh

Abstract: Bangladesh is one of the most prominent developing country in the world, the RMG sector is one of the prime earning sources of Bangladesh. Now Bangladesh is listed one of the gigantic garment exporters of the world. The garment industry is around Eighty four percent of total exports zone of Bangladesh. In Bangladesh more than four million people are worked in this garments industry. Around eighty percent (that is, 3.2 million workers) of the garment workers are female in Bangladesh. According to Bangladesh Garment Manufacturers and Exporters Association (BGMEA), the female garments workers are victim of high prevalence of violence and injustice in the work place. The violence and injustice the female garments workers are faced are adversely affect their physical and mental state. This research paper discusses the complication of gender dimension, fitness, well being and protection matters and hurdle of female garment workers of Bangladesh. Here the author used regression analysis, chi-square test, pearson R test, independent T test in order to explain the factors affect safety issue of female garments workers and the injustice towards them.

By Samira- Binte- Saif
In Volume: 14,Issue: 1
Title: The Role of Social Media Marketing Strategies in Promoting Uttarakhand Tourism

Abstract: This study explores the role of Social Media Marketing Strategies (SMMSs) in promoting tourism in the Indian state of Uttarakhand. With the rise of digital platforms such as Instagram, Facebook, YouTube, and WhatsApp, social media has become a pivotal tool for destination branding, customer engagement, and tourism outreach. The research adopts a qualitative, descriptive design and relies solely on secondary data, including academic literature, government tourism reports, and digital platform analytics. The paper identifies key determinants of successful social media marketing in tourism content quality, user-generated content, influencer marketing, real-time engagement, and platform-specific strategies. Uttarakhand's current digital efforts are largely focused on basic visual content, with limited use of advanced engagement tools like Social CRM or influencer-led campaigns. It critically evaluates the current approach using a SWOT analysis framework and identifies both achievements and gaps in platform utilisation, content localisation, and targeted advertising. This evaluation provides detailed recommendations to improve digital outreach, including platform diversification, technological innovation, regional inclusion, and sustainable tourism promotion. The findings suggest that while Uttarakhand has made significant progress in digital tourism marketing, an integrated and adaptive strategy is essential to achieve long-term success in an increasingly competitive and dynamic tourism landscape. The research concludes by offering practical recommendations, including developing multilingual content, deeper influencer collaboration, improved feedback mechanisms, and benchmarking against digitally mature tourism states. These strategies can help Uttarakhand maximise its tourism potential by aligning digital marketing practices with evolving traveller behaviours.

By Vijendra Kumar, Bushra Mateen
In Volume: 14,Issue: 1
Title: The Impact of Pawnbroking on Local Communities with special reference to Bangladesh

Abstract: This study examines pawnbroking's impact on social entrepreneurship and its implications for social development. It posits that Pawnbroking aids vulnerable entrepreneurs, often excluded from formal credit, in accessing quick financial resources, thereby enhancing social entrepreneurship. Through a meta-analysis and literature review, including three case studies from Bangladesh, the findings indicate that, despite exploitative practices, pawnshops are vital for providing the impoverished with financial access and supporting social welfare. However, risks such as asset loss, debt cycles, and exploitation of desperate borrowers are also highlighted. The study emphasizes the need for regulatory oversight and more accessible financial systems that protect borrowers while maintaining accessibility. Overall, pawnbroking offers both advantages and challenges for local communities in Bangladesh, necessitating a balance between quick cash access and consumer protections to promote healthier community dynamics.

By José G. Vargas-Hernández, Amina Khatun, Csongor Czipf, Absalón J. Salmerón-Zapata
In Volume: 14,Issue: 1
Title: Electric Mobility Integration in Indian Urban Planning: Challenges, Opportunities, and Policy Implications

Abstract: India’s urban transport system is facing unprecedented challenges due to rapid population growth, vehicular congestion, and escalating pollution levels. Against this backdrop, the transition toward electric mobility (e-mobility) offers a promising pathway for sustainable urban development. This study investigates the extent to which electric mobility is being integrated into urban planning in Indian cities. It explores critical challenges such as inadequate charging infrastructure, limited policy coordination, and citizen hesitancy. Drawing upon both primary data collected through surveys in five urban centres—and secondary sources from government and institutional reports, the research applies statistical methods, including factor analysis and regression modelling, to examine the drivers of electric vehicle (EV) adoption. The findings reveal that infrastructure readiness and public policy awareness are strong predictors of urban EV acceptance. The study concludes by offering practical policy recommendations, such as zoning reforms and enhanced fiscal incentives, aimed at creating EV-supportive urban environments aligned with national climate goals.

By Shantam Babbar, Rajesh Kumar Raju, Monika Kumari
In Volume: 14,Issue: 1
Title: A Study on the Trend Analysis of India’s Trade Relations with SAFTA Nations: A Review

Abstract: Countries participating in a regional trading arrangement (RTA) are typically heterogeneous, as evidenced by their variations in geographic size, population, gross national product (GNP), economic systems—reflected in the various types of commodities and services manufactured when traded — and the policy instruments employed through monetary, financial, and trade-related measures that affect national production and trade activities. The diverse attributes of the South Asian Free Trade Area (SAFTA) members significantly impact their benefits from a Regional Trade Agreement (RTA). The South Asian nations within the SAFTA distinctly illustrate their intrinsic disparities while also highlighting an unsettling situation about the inequitable distribution of prospective benefits from through regional collaboration initiative. Although the members of SAFTA members have low-income and the nations are developing, among these —Bhutan, Bangladesh, Nepal and Maldives, —are classified as least developed countries (LDCs) due to many significant challenges that impede their business expansion and development. Thus, the extent to which these issues may impact the SAFTA agreement and the measures India must implement is a crucial inquiry, which serves as the primary purpose of this article. This research also considers the influence among the SAARC members. Analysis of data from several pertinent sources covering the period from 2016-17 to 2022-23 reveals that commerce among SAFTA members has not expanded as considerably as anticipated. The statistical analysis conducted validates the suspicions of numerous scholars, indicating that the SAFTA countries are not genuine trading partners; instead, they frequently compete by exporting identical product categories. Given that this context renders significant growth in mutual trade improbable, the paper finishes with views on enhancing India's regional commerce.

By Manish Upretya, Pankaj Kumar Shah
In Volume: 14,Issue: 1
Title: Ethical AI Integration and the Future of Employee Rights at Work

Abstract: Artificial Intelligence (AI) has become increasingly central to both economic progress and modern business practices. While much public discussion has centered on the societal and ethical dimensions of AI—particularly in relation to data privacy and human rights—there has been comparatively less attention on how AI is transforming traditional workplace dynamics, especially in the area of occupational health and safety. Although concerns about human rights and gig economy conditions are well-documented, the potential implications of AI for day-to-day worker safety remain underexplored. This paper seeks to fill that gap by introducing a conceptual framework for an AI Work Health and Safety (WHS) Scorecard. This tool is designed to help identify and manage workplace risks linked to AI deployment. Drawing from a qualitative, practice-oriented research project involving organizations actively implementing AI, the study outlines a set of health and safety risks derived from aligning Australia’s AI Ethics Principles and Principles of Good Work Design with the AI Canvas—a tool traditionally used to evaluate AI’s commercial value. The study’s key innovation lies in a newly developed matrix that maps known and anticipated WHS and ethical risks across each stage of AI adoption, offering a structured approach to evaluating AI’s workplace impact.

By Kanika Maheshwari
In Volume: 14,Issue: 1

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