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International Journal of Trade & Commerce-IIARTC
Impact Factor (IF):5.135 (COSMOS), IF:7.249 (ISRA), IF:3.721 (ISI)
ISSN:2277-5811 (P), ISSN:2278-9065 (O)
Frequency: Half Yearly
Customized Investment Strategy
Mostly people select mutual fund and real estate as their investment option, whether in turns of awareness or actual investment. That is we can say that there exists two kind of people, one who want high growth at very fast rate and others who want high growth for sure may be in longer span of time. Ulips and bonds are gaining popularity but need some more efforts to increase awareness. The paper tries to analyse the current investing patterns and concerns of the investors thereby identifying the potential customers for products and their expectations based on which final conclusion has been drawn.
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Author:Somya Sharma*a, D.R. Yadavb
Abstract:Mostly people select mutual fund and real estate as their investment option, whether in turns of awareness or actual investment. That is we can say that there exists two kind of people, one who want high growth at very fast rate and others who want high growth for sure may be in longer span of time. Ulips and bonds are gaining popularity but need some more efforts to increase awareness. The paper tries to analyse the current investing patterns and concerns of the investors thereby identifying the potential customers for products and their expectations based on which final conclusion has been drawn.
Keywords:Keywords: Banking Sector, Investments, Strategies.
DOI:
International Journal of Trade & Commerce (Vol: 4 Issue:1)
View: 121 Download: 50