User Gratification of a desire Services on TVS two wheeler in Karnataka, a case study in Mysore Abstract UserAuthor: Venkatesh. R* Guest Faculty, DOS in Commerce, Manasagangothri, Mysore University, Mysore-570006, Karnataka, Email Address: venkateshrmysore@gmail.com, venkateshr1mysore@gmail.com
Abstract:
User gratification of a desire means user satisfaction or customer satisfaction,
Increased competition is forcing business to pay much more attention to satisfying
customers, including by providing strong customer service. It may help the reader
to notice the role of customer service in the overall context of product or service
development and management. We are in business to meet our customer?s
expectations and to do so in a way that creates a positive and favorable experience
for them. This experience is based on consistently meeting their expectations in
all we do. This does not mean we will always agree or never have issues.
They focus employees on the importance of fulfilling user?s expectations.
Furthermore, when these ratings dip they warn of problems that can affect sales
and profitability. These metrics quantify an important dynamic.
In researching gratification of a desire firms generally ask users whether their
product or service has met or exceeded expectations. Thus, expectations are a key
factor behind gratification of a desire. When users have high expectations and the
reality falls short, they will be disappointed and will likely rate their experience as
less than satisfying. For this reason, a luxury resort, business ideally is
continually seeking feedback to improve user gratification of a desire. Their
principal use is two fold with in firms, the collection, analysis and dissemination
of these data send a message about the importance of tending to users and
ensuring that they have a positive experience with the firms goods and services.
In this empirical study I would like to emphasis on A Case study on two wheeler
User gratification of a desire Services of T.V.S Ltd in Karnataka.
Keywords:User gratification of a desire Services, trade or profession, surpass,
DOI:
International Journal of Trade & Commerce (Vol: 2 Issue:1)
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